Global Preserved Flowers Market Size and Consumption Insights and Future Prospects from 2025 to 2030 by Type, Application, Region, and Player

1. Global Preserved Flowers Market Summary

The global preserved flowers market size is projected to reach $1,101.79 million with a CAGR of 7.42% from 2025 to 2030.

Preserved flowers are natural flowers that are hand-picked at the peak of their blooming beauty and then processed through a unique preservation method. This patented process replaces the sap and water within the plant with a plant-based, biodegradable preservation formula, allowing the flowers to maintain their original suppleness, brightness, and shape for several months or even years. Unlike fresh flowers that wilt within days or dried flowers that lose their vibrant appearance, preserved flowers offer a long-lasting alternative that requires minimal care. They are resistant to environmental factors and can be used in various applications, including home decoration, gifts, weddings, festivals, and conferences.

Global Preserved Flowers Market Value (M USD) in 2025

2. Driving Factors of the Preserved Flowers Market

Firstly, the unique preservation process allows flowers to retain their natural beauty for an extended period, making them an attractive alternative to fresh flowers. This longevity is particularly appealing for home decoration and events where long-lasting floral arrangements are desired. Secondly, the ease of maintenance and the ability to customize preserved flowers to fit specific themes or events have increased their popularity. For instance, preserved flowers can be designed in various colors and styles to match the aesthetics of weddings, festivals, or corporate events.

Moreover, the environmental benefits of preserved flowers cannot be overlooked. Unlike fresh flowers that require frequent replacement, preserved flowers reduce waste and the need for frequent purchases. This sustainability aspect resonates with consumers who are becoming more environmentally conscious. Additionally, the market benefits from the rising disposable income of consumers, which allows them to invest in higher-quality and more durable floral products. The increasing adoption of preserved flowers in hotels, restaurants, and other commercial spaces further drives market growth, as these establishments seek long-lasting and visually appealing decorations.

3. Limiting Factors of the Preserved Flowers Market

Despite the numerous advantages, the preserved flower market faces several challenges. One of the primary limiting factors is the complex and time-consuming preservation process. This process requires specialized skills and equipment, which can limit the production capacity and increase the cost of the final product. Additionally, the high labor costs in developed countries, where most preserved flower manufacturers are based, can further inflate production costs and affect profit margins.

Another challenge is the competition from substitutes such as dried flowers and fresh flowers. While preserved flowers offer unique benefits, consumers may still prefer the natural look of fresh flowers or the affordability of dried flowers. This competition can limit the market share that preserved flowers can capture. Moreover, the market faces stiff competition from both global and local vendors. Established players often engage in price wars to maintain their market position, which can harm smaller players and new entrants.

4. Analysis of the Global Preserved Flowers Market Segment

Product Types

Roses continue to dominate the preserved flowers market, with a projected market size of $549.84 million in 2025. This type of preserved flower holds the largest market share, accounting for nearly 49.90% of the total market. The enduring popularity of roses is attributed to their versatility and suitability for a wide range of applications, from romantic gifts to elegant home decorations. The market for preserved roses is expected to grow steadily, driven by their timeless appeal and the ability to maintain their beauty for several years.

Hydrangea is another popular type of preserved flower, with a projected market size of $136.62 million in 2025. This type holds a market share of 12.40% and is known for its lush, full blooms that add a touch of elegance to any setting. Hydrangea’s market growth is driven by its use in both home decoration and event planning, where its large, colorful clusters create a stunning visual impact.

Chrysantemums are expected to have a market size of $57.73 million in 2025, representing a market share of 5.24%. These flowers are popular for their hardiness and vibrant colors, making them a favorite for both indoor and outdoor decorations. The market for preserved chrysanthemums is growing, particularly in regions where they are culturally significant, such as Asia.

Carnations are projected to have a market size of $166.92 million in 2025, holding a market share of 15.15%. Known for their ruffled petals and wide range of colors, carnations are a versatile choice for various applications, including floral arrangements and gifts. The market for preserved carnations is driven by their affordability and the ease with which they can be incorporated into different designs.

Orchids are expected to have a market size of $47.60 million in 2025, with a market share of 4.32%. These exotic flowers are prized for their unique beauty and long-lasting blooms, making them a popular choice for high-end floral arrangements and gifts. The market for preserved orchids is growing, driven by their appeal in luxury markets and their ability to add a touch of sophistication to any setting.

Among the various product types, roses are expected to maintain their dominant position in the market, with a steady growth rate. However, the fastest-growing type is hydrangea, driven by its increasing popularity in both home decoration and event planning. The market for preserved hydrangea is expanding rapidly, with a projected CAGR that exceeds that of other types, making it a key area of focus for market participants.

Preserved Flowers Market by Application

The market size for preserved flowers used in home decoration is projected to be $274.90 million in 2025, holding a market share of 24.95%. Home decoration is the largest application segment, driven by the increasing demand for long-lasting and low-maintenance floral arrangements that can enhance the aesthetic appeal of living spaces. Consumers are drawn to preserved flowers for their ability to maintain their beauty for extended periods, making them an ideal choice for home decor.

The market size for preserved flowers as gifts is projected to be $215.51 million in 2025, with a market share of 19.56%. Gifts are a significant application area, driven by the popularity of preserved flowers as unique and meaningful presents. The market for preserved flowers as gifts is growing, particularly during holidays and special occasions, where their long-lasting nature makes them a preferred choice over fresh flowers.

The market size for preserved flowers used in weddings is projected to be $215.07 million in 2025, holding a market share of 19.52%. Weddings are a major application area, with preserved flowers increasingly being used for bridal bouquets, centerpieces, and other decorations. The market for preserved flowers in weddings is driven by their ability to maintain their beauty throughout the event and beyond, reducing the need for frequent replacements.

The market size for preserved flowers used in festivals is projected to be $199.31 million in 2025, with a market share of 18.09%. Festivals are another significant application area, driven by the cultural significance of flowers in various celebrations. Preserved flowers are popular for their ability to withstand the elements and maintain their beauty for the duration of the festival, making them a cost-effective and visually appealing choice.

The market size for preserved flowers used in conferences and events is projected to be $197.00 million in 2025, holding a market share of 17.88%. Conferences and events are a growing application area, with preserved flowers being used to enhance the ambiance of meeting spaces and event venues. The market for preserved flowers in this segment is driven by their durability and the ability to create a lasting impression.

Among the various applications, home decoration remains the largest segment, driven by the increasing demand for long-lasting and low-maintenance floral arrangements. However, the fastest-growing application is gifts, driven by the rising popularity of preserved flowers as unique and meaningful presents.

Market Revenue and Share by Segment

5. Regional Preserved Flowers Market

North America is projected to have a market revenue of $375.14 million in 2025. This region holds the largest market share, driven by a strong culture of celebrating occasions such as weddings, anniversaries, and birthdays. The high consumption habits in developed countries like the United States and Canada contribute significantly to the market’s growth. North America’s market is characterized by a preference for high-quality, long-lasting floral products, making preserved flowers an ideal choice for both home decoration and gift-giving.

Europe is expected to have a market revenue of $334.50 million in 2025. The region’s market growth is driven by the expanding fashion, architecture, and design industries, which propel the demand for preserved flowers. European consumers appreciate the aesthetic appeal and longevity of preserved flowers, making them a popular choice for home decor, events, and gifts. The market in Europe is also influenced by cultural trends and the increasing adoption of eco-friendly products.

The Asia-Pacific region is projected to have a market revenue of $302.66 million in 2025. This region is experiencing rapid growth due to urbanization and changing lifestyles. The trend of sending preserved flowers is becoming increasingly popular among young people, making it an emerging market for preserved flowers. The market in Asia-Pacific is driven by the growing middle class and their increasing disposable income, which allows for greater spending on luxury and decorative items.

Latin America is expected to have a market revenue of $60.03 million in 2025. The region’s market is growing, driven by increasing consumer awareness and the adoption of preserved flowers for various applications. Latin America’s market is characterized by a strong cultural appreciation for flowers and a growing demand for unique and long-lasting floral products.

The Middle East and Africa region is projected to have a market revenue of $29.48 million in 2025. This region’s market is driven by the increasing demand for luxury products and the growing trend of using preserved flowers for home decoration and events. The market in the Middle East and Africa is also influenced by cultural celebrations and the rising adoption of preserved flowers as gifts.

Among the major regions, Asia-Pacific is the fastest-growing market for preserved flowers. This region’s growth is driven by rapid urbanization, changing consumer preferences, and the increasing popularity of preserved flowers among younger demographics. The market in Asia-Pacific is expected to expand significantly over the next few years, presenting substantial opportunities for market participants.

Global Preserved Flowers Market Share by Region in 2025

6. Analysis of the Top 3 Companies in the Preserved Flowers Market

Verdissimo

Company Introduction and Business Overview: Verdissimo is a leading company in the preserved flowers market, founded in 1988 in France. The company specializes in offering first-quality preserved natural flowers, foliage, and trees for floral interior decoration. Verdissimo has developed large production infrastructures capable of meeting the rising demands of customers worldwide.

Products Offered: Verdissimo provides a wide range of preserved flowers, including roses, hydrangea, and various other blooms. Their products are known for their natural beauty and long-lasting quality, making them ideal for both home decoration and gift-giving.

In 2021, Verdissimo reported a revenue of $116.30 million.

Ohchi Nursery

Company Introduction and Business Overview: Ohchi Nursery is the largest manufacturer of preserved flowers and dried flowers in Japan, established in 1960. The company is known for its high-quality products and innovative preservation techniques, which have earned it a strong reputation in the global market.

Products Offered: Ohchi Nursery offers a variety of preserved flowers, including roses, hydrangea, and chrysantemums. Their products are characterized by their natural appearance and long-lasting beauty, making them popular for both decorative and gifting purposes.

In 2021, Ohchi Nursery reported a revenue of $40.17 million.

Roseonly

Company Introduction and Business Overview: Roseonly is a high-end online flower shop based in China, established in 2013. The company is known for its luxurious preserved roses and unique product lines, which include flower roses, eternal roses, rose jewelry, and high-end customizations. Roseonly’s commitment to quality and customer satisfaction has made it a popular choice for consumers seeking premium floral products.

Products Offered: Roseonly offers a wide range of preserved flowers, with a focus on roses. Their products are carefully crafted using ancient German techniques, ensuring each flower retains its natural beauty and longevity. Roseonly’s preserved roses come with an identity certificate, adding to their exclusivity and appeal.

In 2021, Roseonly reported a revenue of $26.02 million.

Major Players